Downtown McMinnville

Oregon's Favorite Main Street

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Volunteer for Concerts on the Plaza

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Established in 1986, the McMinnville Downtown Association (MDA) has become a model for downtown districts in the state of Oregon. A vibrant assortment of unique, locally owned retail shops in the downtown core underscores the low vacancy rate. The healthy mixture of retail, office, residential and other uses maintain a diverse and energetic downtown. By supporting the MDA with their dues, members play an important role in keeping our historic downtown district strong and making McMinnville a more livable city.


Economic Development:

The MDA contracts with the City of McMinnville to manage the city’s downtown Economic Improvement District. That work is financed by a city assessment on downtown properties, and a contribution from the city’s general fund in lieu of assessments that might be applied to city-owned property. We work with property owners and business owners on a wide variety of projects seeking to assist with development projects and improve the general economic climate. We provide a unified and influential voice on downtown policies, legislative decisions, parking, streetscape issues, safety and beautification. A strong, active membership provides the MDA with resources that enable the organization to be more effective in its economic development activities. That effectiveness is returned to members in the form of a healthier, livelier downtown district.



The MDA produces and promotes events that are designed to increase customer traffic and established the downtown as the place for the community and visitors to meet, shop, dine, and enjoy the historic ambiance. Since membership dues are dedicated solely to promotions, a strong membership base produces improved promotional efforts that enhance the entire downtown. Our annual promotions include:

  • UFO Festival including the Landing Party and Alien Costume Parade
  • Spring Fling
  • Turkey Rama
  • Concerts on the Plaza
  • McMinnville Farmers Market
  • Safe and Sane Halloween on Third Street
  • Santa’s Parade and Tree Lighting Ceremony
  • Holiday Open House
  • Historic Downtown Tours
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